SourceXray records where every enquiry on your website came from: the channel, source, campaign, keyword and landing page of the visit that converted, plus the very first visit that found you. Each enquiry becomes a lead in your dashboard with that full source story, and the same details can go into your form emails, your inbox, your chat tools and your CRM.
1. Create your account
Sign up at app.sourcexray.com. The Free plan needs no credit card, so you can test everything on your own site first.
2. Add your website
- Open Websites and click Add website.
- Enter a name and the domain, for example
example.com.au. Leads are only accepted from this domain and its subdomains. - Save. Your website gets its own site key, which starts with
sx_.
3. Install the script
Open the website and go to the 1. Install tab. Choose how you want to add the script: paste the code, use Google Tag Manager, or install the WordPress plugin. Each option is explained in Install the tracking script.
4. Verify the installation
Click Verify installation. It opens your site and confirms the script is running in a real browser. If it does not confirm, see Troubleshooting.
5. Send a test enquiry
- Open a private browser window, so you arrive as a new visitor.
- Visit your site through a tagged link, for example
https://example.com.au/?utm_source=google&utm_medium=cpc&utm_campaign=sourcexray-test. - Send your contact form with your own details.
- Open Leads in SourceXray. The enquiry appears within seconds, with the channel Paid Search and the campaign sourcexray-test.
Once you have seen it arrive, open the lead and set its status to Spam. Spam is hidden from your reports and does not count towards your monthly leads.
What to set up next
- Forms and hidden fields: get the source into your form notification emails.
- Set up your ad platforms: one line in Google Ads gives you the exact keyword, match type and device for every lead.
- Lead alerts: an email, Slack, Teams, Google Chat or Discord message for every lead.
- CRM sync and Zapier, Make and webhooks: send leads on with their source already filled in.
Email info@sourcexray.com with your website address and what you tried.